



The preliminary agenda of the Cityscape Latin America 2009 is being thoughtfully developed and already holds prestigious names from Brazilian real estate market. Should you care to contribute with ideas, headlines or topics and indications of cases for study and speakers, please contact:
Zoraide Stark
+55 11 3017-6854
maria.zoraide@informagroup.com.br
2 december 2009
CITYSCAPE LATIN AMERICA
| 8h00 | Reception of Participants and Credentials Delivery | |
National Conference Investment opportunities, Prospects and Development of Brazilian Real Estate Market in the New International Financial Context |
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| 8h30 | Considerations and Overture of the Event Chairman |
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| 9h00 | Analysis of the Impact of the International Financial Crisis on both World and Brazilian Real Estate Markets
Marc Halle Director Prudential Real Estate Investors José Paim de Andrade Junior CEO e Founder MaxCap Real Estate |
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| 10h00 | Networking and Coffee Break | |
| 10h30 | The Change in Real Estate Investments Scenario: learn about the types of Project Investors prefer
Overviews: Marcelo Paracchini CEO Veremonte Brasil Alessandro Vendrossi Strategic Planning Director BROOKFIELD INCORPORAÇÕES Maurício Levitin Peninsula Investment Group Carlos Betancourt (to be confirmed) Partner / CEO Bracor Paulo Gomes (to be confirmed) VP, Research and Underwriting PREI |
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| 12h00 | Networking and Lunch Break | |
| 13h00 | Trends and Investment Alternatives in Brazilian Real Estate Market: CRIs, Funds, Clubs of Investors Sandra Ralston CEO BN Corp Martim Fass Director Real Estate Investment Division Rio Bravo |
INTERNATIONAL WORKSHOP: The Importance of Creative Marketing in times of Recession and How to Generate More and New Businesses Using Traditional and Alternative Tools |
| 13h30 | INSTITUTIONAL INVESTORS The Growing Interest of Institutional Investors in the Real Estate Market
Francisco de Augustinis Investment Manager – Real Estate CESP Foundation Jorge Luiz de Souza Arraes Investment Manager FUNCEF Sonia Nunes (to be confirmed) Investment Manager – Real Estate PETROS |
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| 14h00 | DEBATE PANNEL Securitization Operations to the Real Estate Market as a Funding Alternative: Challenges and Prospects
Fernando Pinilha Cruz Managing Director Brazilian Securities Companhia de Securitização Marc Halle Director Prudential Real Estate Investments Carlos Augusto Lopes (to be confirmed) Presidente Uqba |
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| 15h00 | Networking and Coffee Break | |
| 15h30 | DEBATE PANNEL Investments of Private Equity Groups in Real Estate Assets: Prospects, Experiences and Trends
Maximo Lima Founder Prosperitas Roberto Perroni President JER Partners Eduardo Machado (to be confirmed) CEO Carlyle |
WORKSHOP CONTINUING |
| 17h00 | Overview of Legal and Fiscal Issues regarding Real Estate Investments Ivan Tauil Partner Tauil e Chequer Advogados |
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| 17h30 | Event's First Day Closure | |
3 december 2009
CITYSCAPE LATIN AMERICA
| 8h00 | Participants Reception | |
National Seminar The Development of Real Estate Segments in Brazil in a period of Market Turbulence |
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| 09h00 | Seminar Overture – Special Lecture Consolidation of Low Income Segment in Brazil: Business Models, Government Role and Prospects Roberto Senna Superintendent Director Bairro Novo Eduardo Gorayeb Director in Charge Rodobens Leonardo Correa (to be confirmed) IR VP MRV |
Defining the Best Strategiy to Sales Teams: own or contracted teams? Grasp the Differences and Judge the Results of Adoption of These Two Forms of Action |
| 10h00 | POPULAR SEGMENT Federal Government Project “Minha Casa, Minha Vida”: (My Home, My Life): Enabling the Dream of House Owning and Consolidating Brazilian Low Income Sector Ricardo Pereira Leite President COHAB-SP Moreira Franco (to be confirmed) Caixa Economica Federal Valter Nunes CEF Bernadete Coury (to be confirmed) National Housing Superintendent Caixa Econômica Federal
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WORKSHOP Efficient Building Techniques for Real Estate Enterprises Viewing Costs Reduction |
| 11h00 | Networking & Coffee Break | |
| 11h30 | How to Enable the Low Income Model in Brazil: Successful Cases, Challenges and the Future of this Segment Maurício Barbosa (to be confirmed) Incorporation Director CCDI Ricardo Guedes (to be confirmed) Director-General Open Antonio Guedes Director – New Businesses LIVING Marcelo Junqueira (to be confirmed) Executive Director Assets (Smiles Project) Mario Rocha Gafisa |
WORKSHOP The Development of Analysis Structure of Financial Viability for Real Estate Enterprises |
| 12h30 | Networking & Lunch Break | |
COMMERCIAL MARKET OVERVIEW:
Malls, Corporative, Industrial, Distribution Centers and Call Centers |
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| 13h30 | ROUND TABLE Performance of the Mall Market in Brazil: Investments, Returns, Analysis and Prospects Carlos Medeiros (to be confirmed) President BRMalls Carlos Jereissati Filho (to be confirmed) Grupo Iguatemi |
| 14h30 | Prospects and Performance Analysis of the Corporative Segment in Brazil: Behaviors in 2009 and what to expect for 2010 Bruno Laskowsky President CCP Dani Ajbeszyc Finance Director Cyrela Commercial Properties |
| 15h30 | Networking & Coffee Break |
| 16h00 | DEBATE PANNEL The Logistics Segment Growth: Investments, Opportunities and Prospects for Distribution Centers, Industrial Sheds and Data Centers Clarisse Etcheverry Aduan Associate Director LaSalle Investment Management Vasco Neto (to be confirmed) President AGV Logística Nick Kittredge (to be confirmed) VP AMB Property Brazil Jeromy Smith (to be confirmed) HINES Gilberto Butara (to be confirmed) President GB Armazéns Gerais |
| 17h30 | Seminar Closure |
| 18h00 | EVENT CLOSURE |